AboutSmoot

Smoot is researching and building tools for the new reality of AI search.

Started in mid 2026, Smoot publishes original research and guides on GEO and AI search optimization strategies.

The best way to learn about us is to check out some of our latest resources:

Does First-Party Blog Content Help with AI Visibility? It Depends on Your Industry

The types of sources AI cites vary significantly across verticals. We tracked 1,000 prompts across 5 segments to demonstrate.

Read the article

Download the 2026 GEO Starter Handbook

The latest research on AI search compiled into an accessible starter guide

Download the free ebook

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